Enterprise Vision --- Committed to become the world's leading food additive supplier and application technology leader

 
On strategic positioning

The company is committed to becoming a world-class additive supplier, integrating the company's marketing, technology, service, management and cultural resources and advantages, building a customer service - product development - to provide system solutions as the core of the organization, The company implements the competitive strategy based on satisfying personalized service, and realizes the strategic goal of becoming the first brand in the domestic industry, occupying the highest market share in China and having strong international competitiveness.
 

On staff development

The company adheres to the principle of  taking morality as the first priority and making the best use of their talents, and "identifying with the company, identifying with the self and making progress in harmony" as the common code of conduct for employees, forming the organizational ethics with "equality, justice, innovation and democracy" as the basic connotation, and "professionalism, communication and self-discipline" as the leading public opinion, Improve employees' sense of responsibility, communication skills and collaboration skills, and promote teamwork to achieve the goal of human resources management of "developing enterprise development people".

Our dream is

To "for the industry to bring progress" and "together to create and share results" as the core, to create cooperative enterprises, science and technology enterprises, innovative enterprises. Strengthen the organization building, improve the efficiency of the organization, activate the organization, activate the staff. Production of first-class products, to provide first-class service, cast first-class brand, training first-class talent, to build first-class enterprises, to make first-class contributions.

Our guiding principle is

"People-oriented, sincere-oriented" corporate ethics and "science and technology leading" scientific research spirit, seeking industry progress, create value for society, contribute to the nation, for the development and well-being of employees and strive to provide customers with high-quality technical services and high-tech products, to promote customer development.